Personas
Avatars
Define and refine the visual identity of a persona through avatar choices and related media decisions.
Updated June 12, 2026
The avatar is one of the fastest ways a user forms expectations about a persona.
What the avatar needs to do
- Signal the character identity clearly
- Match the intended tone and audience
- Stay coherent with later media generation
Good avatar practice
Use an avatar that already feels aligned with the persona before expanding into selfies, try-on, or video workflows.
When to revise it
Revise the avatar when the current image creates a mismatch between what the persona looks like and how it behaves in conversation.